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I Know a Master's in Marketing is Worth it

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Invest in Your Future with a Master’s in Marketing Analytics Built for Today

The number of open marketing roles is growing at two times the national average with a 15.6% growth rate. That means more than 300,000 new digital marketing jobs through 2030. Prepare yourself with an up-to-date master's degree in marketing.

  • Relevant certifications and experience. Graduate with more than just a master's degree. You'll work hands-on with real companies and finish your WGU degree with a portfolio of relevant work and multiple certifications from Google and HubSpot. You'll also be prepared for the OMCP exam.
  • Accredited. The degrees from WGU's School of Business are ACBSP-accredited and designed by industry experts, giving you the credibility you deserve.
  • Online and flexible. WGU degree programs are 100% online, with no specific class times. Work on your degree anywhere, at any time that's best for you. This flexibility allows students to keep working, fulfill family responsibilities, and more.
  • At your pace. You're in control of how fast you finish your degree—move as quickly as you master the material. Many students earn their master's degree in 6 to12 months.
  • Affordable. WGU invests in your future by providing scholarships such as the Master Your Future Scholarship. With grants and financial aid available, there's a good chance you could graduate with little to no new student debt.

Success Starts Here

Whether you’re looking for a raise, job shift, or promotion, the M.S. in Marketing program will give you the certifications and in-demand skills to rise to the top as a marketer. 

Accredited, Respected,
Recognized™

One important measure of a degree’s value is the reputation of the university where it was earned. When employers, industry leaders, and academic experts hold your alma mater in high esteem, you reap the benefits of that respect. WGU is a pioneer in reinventing higher education for the 21st century, and our quality has been recognized.

Earn Your Degree for about Half the Cost of Other Universities*

You pay tuition per six-month term, not per course or credit. So when you move faster through your courses, you also lower your total bill!

 

WGU students pay about half the tuition,* and end up with half the debt of the national average.**

  • Low, flat-rate tuition.
  • Graduate faster and with less debt.
  • Financial aid and scholarships available.
  • Online education with supportive faculty.
  • VA and military benefits accepted.
  • Great return on investment.
  • All course materials for a low, flat fee.

*WGU average annual bachelor’s tuition rates are 48% lower than the national average, compared to national rates reported by the Integrated Postsecondary Education Data Systems in 2022. WGU average rate does not include rates for WGU Bachelor of Science, Nursing Prelicensure program.

**WGU undergraduate students have approximately half the debt at graduation compared to the national average, according to the Institute for College Access and Success (2022).

Spend Less with Flat-Rate Tuition

Undergraduate
School of Business undergraduate program tuition

$3,575 — $3,755

Graduate
School of Business graduate program tuition

$4,530 — 4,755

Tuition rates effective September 1, 2023. Costs are per six-month term. Tuition covers unlimited courses per term. 
All programs: $200 per-term Resource Fee covers e-textbooks and learning resources. 

Undergraduate
School of Business undergraduate program tuition

$3,575 — $3,755

Graduate
School of Business graduate program tuition

$4,530 — 4,755

Tuition rates effective September 1, 2023. Costs are per six-month term. Tuition covers unlimited courses per term. 
All programs: $200 per-term Resource Fee covers e-textbooks and learning resources. 

Prepared for Success on the Job

*From a 2023 Harris Poll of 300 employers of WGU graduates.

100% of employers said that WGU graduates were prepared for their jobs.*

97% of employers said that they would hire another WGU grad.*

98% of employers said WGU graduates met or exceeded expectations.*


Get Started on Your Journey

Let us know what kind of information you'd like and how you'd like us to be in touch. The personalized support you receive at WGU starts long before you become a student. In fact, it starts now:

Email Me

Receive a Program Guide full of detailed information on your program of interest. 

Call Me

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I'm Ready

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